By now you have had plenty of time to consider your reasons for blogging. Are you one who falls into the, “I want to blog for business reasons.”? If so, know that is fine. As a marketing tool, blogs have great potential. You can use a myriad of places to host your blog and everyone will still have access to it. You can update as needed and you can delete as needed. One of the best advantages of blogging is that you can do everything from the comfort of your own home or the nearest Starbucks.
If you have ideas and opinions to share, a product to sell, a brand to market…then blogging is an excellent option for you to consider. As you work hard to maintain your viewers by offering passionate content, you will begin building your online credibility. After all, credibility is truly what you are after.
If you do not already have a blog that is associated with your business or your website, then now may very well be an excellent time for you to start blogging. Blogging takes lots of time. A well written post might take several hours to write, but unlike email, the shelf life is much longer. Stay committed and keep your heart in it!
To learn more about blogging, and how it can benefit your small business, you can sign up today for one of our introductory blogging courses. Our free online Get Ready To Blog course will introduce you to the basics of blogging terminology, platforms, and promotion. This course will fully prepare you for our eight-week instructor led course, Blogging 101. This course will guide you every step of the way through setting up your first blog, designing it, writing your first posts, and growing your readership. Blogging your small business can be a key aspect of your small business marketing strategy, and we are here to help you get started.