So you are starting a new blog, and you want to have more than Aunt Erma and Cousin Grover reading it. So you begin to explore all the different ways of increasing blog traffic (including taking our terrific Blog Writing Course!!) and yet you still feel like there is something else you could do to get the word out about your site.
And there is!! It is called Twitter, and unless you have lived in a cave for the past five years you have probably heard of it. You might have even looked into it, but weren’t sure how it could really benefit you. Well, if you are a blogger, Twitter might have several benefits for you…
- Twitter can introduce your blog to a whole different set of readers. Those who follow Twitter aren’t always the same ones who follow blogs, so if you create a Twitter account that is focused on the same subject as your blog, you might garner a whole new audience!
- You can have your new posts automatically post to Twitter! That’s right…using a service such as Twitterfeed, you can link up your blog to Twitter and let TF do all the work! Then, your Twitter followers will be immediately notified anytime you add a new post.
- You can get more mileage out of your blog. Blog posts are very different from Tweets…they are longer, more indepth, and usually have more substance than the average Tweet. But that doesn’t mean that you stop having things to say about your blog subject after you have posted. If you want to add to the conversation, post additional remarks, or ask for opinions about what you have posted, Twitter is the perfect outlet!
- You can supplement your blog. By posting additional information, links, and resources that have to do with your blog theme, you can use your Twitter account to be an all-in-one reference source for your particular subject. This helps potential readers understand that you are serious about making your blog the Go-To place for info.
To utilize these strategies, you will also want to be sure to include a scrolling feed of your Tweets on your blog sidebar as well. That way, your blog visitors can quickly view your between-posts information!