BlogWritingCourse

One of the first questions new bloggers usually have is about which blogging platform they should use.  I went round and round with this one when I was first starting up my Topsy-Techie blog.  More about that later.  But if you have read any blogs at all, you begin to become familiar with the addresses where most of them reside…”blogspot.com” “wordpress.com”  or “typepad.com”.  These addresses correspond to the Blogger, WordPress, and Typepad platforms – - the big three.  There are many other smaller platforms as well, and you might have a specific reason to choose one of them, but for now, let’s focus on the threesome.

Blogger

Blogger is a free blogging platform that has been around since 1999, and is currently owned by Google.  As with most of the big blogging platforms, blogs on Blogger can be hosted on the Blogger server or at individually owned domains.  If you are a big Google user, the Blogger platform might be a natural choice for you, because you can integrate your blog with your Google toolbar, easily add pictures with Picasa, or use Google’s Adsense program to earn money from your blog site.  If you aren’t a Google person, you might find Blogger slightly annoying in that you must create a Google ID in order to open a blog account.  On a personal note, I started out with Blogger, and got my whole page up and going when it suddenly disappeared into some deep dark Blogger Black Hole, never to reappear again.  I doubt this happens very often, or Blogger wouldn’t be such a popular platform, but it did happen to me, and I wasn’t exactly super happy about Blogger for quite some time.

WordPress 

WordPress is also a free blogging platform, built a few years after Blogger.  WordPress seems to be a continually updating software, with over four upgrades in the last couple of years.  Like Blogger, WordPress blogs can be hosted at WordPress.com or on your own domain.  WordPress’ focus is on being aesthetically pleasing, user-friendly, and easy to track statistically.  WordPress has a very informative stats page, that gives good insight into who is visiting your blog and where they came from. On the downside, blogs hosted at wordpress.com cannot be ad-supported, and any upgrades you want, such as the ability to tinker with your CSS code or customizing your theme, must be purchased as an upgrade.  After my own Blogger debacle, I landed on two feet at WordPress, and have been there ever since.  I can’t say that there aren’t things about WordPress that irk me, because the lack of customization can be very irksome, but overall I have been happy.

Typepad  

Typepad is the largest paid blogging service out there, but before you roll your eyes and move on, there are several reasons that people are willing to pay to blog there.  Typepad enthusiasts swear by its dependability – - it almost never goes down.  It has a lot of help files to keep you on track, and real live customer service agents to help you when you get off track.  You can easily display advertising on your blog, and integrate easily with 3rd party ecommerce sites like Amazon and Ebay.  Typepad has also received a recent boost by becoming integrated with the Apple iPhone.  I admit I don’t have personal experience at all with Typepad, so I can’t advise you one way or the other on this one, but if I compare the features, it seems to me that WordPress and Blogger have nearly as much to offer for free.

There are many other platform choices besides the trio listed above, and depending on your blog focus, and what you want to do with it, you might find that they are more applicable to your interests.  Other well known blogging platform names include: Moveable Type, TextPattern, Serendipity, LiveJournal, and Drupal. 

Whatever platform you decide on, we’d like to help you get started.  Blogwritingcourse.com is offering a free blogging course, that you can sign up for today.  You will familiarize yourself with what a blog is, and what it takes to start one, how to keep yourself safe in the blogosphere, and what all those weird blogging terms really mean.  So take the plunge!  Sign up today, and start blogging!

So the thought has crossed your mind a few times, but now you are ready to take the plunge.  To start your very own blog!  This is such an exciting possibility, but where in the world do you begin?  Of course you can throw caution to the wind, and sign up with a blog host, and figure things out as you go along.  But then all those words are going to start hitting you at rapid speed.  “Carnival.”  “Feed.”  “Permalink.”  “Pingback.”   And on, and on. 

You can hit the panic button OR you can backtrack and start back at the beginning.  And we’d like to help!  At blogwritingcourse.com we are offering a free blog writing course for brand new bloggers.  This course, called Get Ready to Blog covers everything from blog lingo to blog safety to blog promotion.  This is a fast and easy sweep through the world of blogging, and when you finish the course, besides having your very own “Ready to Blog” certificate, you will have the foundational knowledge you need to become a real live blog writer. 

If you are ready to blog, then we are ready to help you get started.  Sign up today!

So, you have somehow managed to exit the rat race, eh?  No more rush hour traffic.  No more rushed lunch hours.  No more rushing home after work to spend a few quality moments with the family before dropping exhausted into bed.  No more rushing…period. 

So what are you going to do with all that extra time?  Well, if you are a smart home businessperson, you will want to spend a large part of that time marketing your product or service.  Word doesn’t always travel quickly or easily about a dedicated home business, especially if it is in its fledgling stages.  So one of the best ways to speed along the process is by trading in your rat race for a good mouse (connected, of course, to a good computer). 

Internet marketing is something anyone with basic computer and internet skills can succeed at.  Your first job, of course, is to create a web site that is well designed – - meaning it it pleasing to the eye, easy to navigate, and clearly describes the products and/or services you offer.  Unfortunately, most home business owners go this far, and then stop.  Their website is a static placeholder in cyberspace, with little if any regular updates. 

A frequently updated website can be the key to making your home business stand out above the rest.  Website updates tell potential customers that you are engaged with them, and are interested in helping your business evolve to meet their needs.

One of the best ways to keep your website relevant and engaging is by writing a blog.  Not only can a blog update your actual and potential customers of news and information about your home business, but it also provides an easy avenue for customer feedback via the blog comments feature. When customers are able to not just read, but interact with promotional content, they are more likely to spend more time on your site, which is exactly what you want them to do!

Another important feature to include with your blog is the ability for subscribers to receive updates by email.  This way, you don’t wait for customers to come to you – - you go to them!  In this way, your blog can become an ongoing promotional effort for virtually no cost. 

If the idea of blogging your home business sounds a little “far out” and unachievable, we would like to help. We are offering a free blogging course for anyone who wants to familiarize themselves with blogging before jumping in with both feet.  Then, when you are ready to take the plunge, we invite you to sign up for our eight-week Blogging 101 course, which is an instructor-led course that will guide you every step of the way through creating and designing your blog, writing your first content, and growing your audience. 

By taking one or both of our blogging courses, you will be doing all the groundwork necessary to create a blog that will make your home business stand out, and keep you out of the rat race for as long as you want to be!

This slogan, sassy as it might be, is a popular one on homeschool t-shirts and bumper stickers.  It speaks volumes of the attitude and importance these families give to schooling their children at home.  It also shows that they can be an opinionated lot. I’m not passing judgment, because I happen to be one of those homeschoolers with a lot to say.

I’m not sure why homeschoolers have so much to say.  Maybe it is because we are continually in “learning mode.”  We are always learning…and it doesn’t stop at 3:00, either.  Maybe it is because we are so enthusiastic about getting to watch firsthand as our children become the people they are going to be.  There just isn’t anything more exciting than watching your son or daughter develop their individual personality.  Or maybe it is because we never get a word in edgewise.  The flies on the wall in our house had to buy earplugs.

Whatever the reason, we are a wordy lot.

But thankfully, there is a tremendous outlet for all those words….blogging!  So far, I am finding enough verbiage to fill four blogs, and I still haven’t run out of things to say.  But I’m not the only one.  Homeschool blogging is a niche that is growing daily, and now includes entire social networking sites devoted to it.  Homeschoolblogger.com is a host site specifically for homeschool bloggers. Homeschoolblogbuzz is a great homeschool blog registry site where you can see the most recent homeschool blog posts across the net. And there are some wonderful homeschool blog carnivals taking place on a continual basis.

Homeschoolers blog about an incredible variety of things.  Of course, many of them talk about what is going on in their homeschool and with their children.  Others offer up advice and resources they think will be helpful to other homeschoolers.  Some homeschool bloggers closely follow the politics of homeschooling and report news of laws and controversies related to a family’s right to school at home.  There are also homeschoolers dealing with unique homeschooling issues, such as teaching special needs children, or handling families who are entirely unsupportive of their choice to homeschool.

One of the most wonderful thing about homeschool blogging is the community.  Sometimes homeschoolers can feel a bit marginalized, even in a homeschool-friendly area.  But similar-minded homeschoolers have a way of finding each other across the blogosphere, and connecting in a powerful way.  I have found some great new friends as a result of my homeschool blog – - ones I might have never gotten to know if I had just read their messages on a forum or mailing list.  Blogging breaks down barriers and allows you to truly feel acquainted with your fellow bloggers.

If you are a homeschooler who has been thinking about writing a blog, but didn’t know where to begin, I’d like to suggest a terrific course for newbies.  Blogwritingcourse.com is an eight-week online class.  This course guides you every step of the way from creating and designing your blog, to learning about blogging safety, to writing quality content, to building your readership.  This fun and easy course lit the blogging fires underneath me, and I know it could do the same for you.  So sign up today, and get started blogging!  Come on..you know you have something to say!

Until next time,

Darren Rowse, of Problogger, recently did a survey of bloggers who monetize their blogs.  He discovered the surprising fact that the majority of people who use ad revenue or other tools to earn money from their blog only make about $1 a day from blogging.  Now you will never see me snub my nose at $30, but for the time and effort spent on it, I would say that there are probably faster ways to earn three Alexander Hamiltons. There might not, however, be a more FUN way to do it.

If you are writing a blog about a subject you love, that you are passionate about, that makes you smile as you write, then you have found your niche.  If you are writing something that inspires you, helps you through a difficult time, or gets out your frustrations, then you know your blog is your antidote to despair.  If you are writing to make other people laugh, to make them take action, to make them stop and think, then blogging is your calling.

For those who have found blogging (or perhaps visa versa), putting their hearts and souls into their posts is more than just a hobby.  It is pure, unadulterated joy. 

What could possibly be more fun than telling, in full detail, how your so-called friend accidentally left a nasty message about you on your own answering machine, thinking she was talking to your other friend Alexis?  Or griping about how annoying the NBC commentators have been in this year’s Olympic games?  Or sharing with the whole world the first time your autistic child made a friend?

The blogiverse never tells you to shut up (especially if you turn off your comments tool!).  It welcomes your opinions, your stories, and your unique way of looking at life. Blogging lets you be exactly who you are.  What could possibly be more fun than that?

Maybe it is time to get in on the fun!  Why not sign up today for one of our blogging courses?  What have you got to lose…except maybe $30?

Until next time,

My 14 year old started a blog a couple of weeks ago.  He already has six posts up!  His blog is about describing and reviewing his online techie hobbies, in hopes of getting others hooked on some of his fun gaming discoveries.  I guess I could be sorry that he isn’t writing a blog about great poetry, or current events, or humanitarian efforts around the world…but I’m not.  I’m actually just thrilled that he is writing.  And at the risk of sounding biased, he is actually a darn good writer!

But his new foray into the blogosphere got me thinking about how unique it is to be a teenager in 2008.  Gone are the lock-and-key diaries, and in are live journals, where you spill your guts to the faceless masses.  Gone are teacher-assigned product reviews.  Who needs ‘em?  Teens are writing real reviews everyday on consumer sites such as Amazon, epinions, and my3cents.com.  And forget short stories!  Many teenagers have ongoing fan fiction sites, where they work alone or collaboratively to create entire novels.  Maybe even without realizing it, generation Y is writing more than ever before.

Almost every nook and cranny of a teenagers life has become hijacked by the medium of words.  Cell phone texting, instant messaging, commenting on social networking sites, Twittering – - its all about language, baby!  So it is natural, I suppose, that teens would be making a bigger and bigger dent in the blogosphere.  In fact, according to Intelliseek, almost eight million teenagers are blogging about life, love, and the pursuit of happiness.

That’s not such a surprising figure when you think about what it means to be a teenager.  You are asserting your independence. You are wanting to be taken seriously.  You have a lot of injustices and dramas occurring on a daily basis, and need somewhere to vent.  All of these are terrific reasons for starting a blog. 

If you are a teenager, or know of a teenager who has been wishing they could have their own blog, but didn’t know where to start, we’d like to help.  We offer two online courses in blogging.  One is a free course, called Get Ready to Blog, that will familiarize you with the language and safety issues involved in blogging (especially important in the case of teen bloggers).  Our other course, Blogging 101,  is a more in-depth look at blogging, and it will guide you every step of the way through setting up and designing your blog, learning to write interesting content, and building your readership.  This is an incredibly fun way to learn how to blog, because your fellow classmates are your first “blogging buddies,” who will be reading and commenting on your posts, giving you feedback, and expecting the same in return.

Whether you are a teenager, a thirty-something, or eighty years young, you have something to say.  You don’t have to be a member of Generation Y to realize the power of words….so get blogging!!

This post is reprinted by permission from the blog of Renee Ollis, It Happens To Be.  I thought it was a terrifically insightful look at how and why people start blogging.  Enjoy!!

Origin…beginning…inception…introduction…

Whatever word you choose, they all mean the same – the start of something new. This blog is the beginning of a new adventure for me. Not that I’m the real adventurous type but I definitely consider this an adventure. Sure, I had heard of blogs but in my mind they were some type of resource for techies – boy, was I wrong! Let me tell you of my unexpected discovery of what blogs really are. In mid February my dear husband and I snuck off in the middle of the week for a “date night”. We were really missing each others company so we went to our favorite little Italian restaurant. You know the kind – dim lights, warm, inviting tuscan-esque décor, a portrait of Da Vinci (hence the restaurants name) and Pavarotti mesmerizing me with ‘O Sole Mio in the background. Romantic! Yes, but also perfect for conversation. As we savored the deliciousness of the food and the quiet we engaged in some much needed adult conversation. Conversation about – get this, the children we had left at home. Curious how we had needed an escape but once there, we found ourselves laughing and talking about the thing we were escaping. The din of constant noise that hangs over our home, the dirty piles of laundry, the tears of stubbed toes and the reverberating sound of “mama, mama, mama”. As the hours slipped on and we sipped our coffee our patient server had captured bits and pieces of our conversation and asked how we happened to get a night away. He said he didn’t have children but had nieces and nephews and knew it was hard for his sister to get a night out. You know, he said, “You should take a look at my sister’s blog www.justpurelovely.typepad.com sometime, I really think you would like it”. As we paid our check and polished off the last swirls of coffee, I promised him I would take a look at her blog.

Wow, everything DOES happen for a reason!! It was several days before I got around to looking at the blog but when I did…there was an instant lure. This was the life of someone very much like you and me being shared with the world: to learn from, to be inspired by or simply for pleasure. I was totally amazed, what I thought blogs were – dull, boring, technical was so WRONG! A blog could be anything you wanted it to be – limited only by your time, patience and imagination. To Lori Seaborg and the rest of the blogging world, thank you for your inspiration to embark on a new adventure. So, here goes………..the origin, beginning, inception, introduction of “It Happens to Be”. Welcome to my world and my adventure. (And, as with most adventures that are filled with surprises and unknowns, be patient with me as I find my niche. There will be plenty of surprises so please visit often and feel free to share your comments, ideas and thoughts!)

~ Renee

When I first started my blog, Topsy-Techie, I didn’t consider myself a Mom Blogger.  In fact, I hadn’t even heard of the term before.  Yes, I had a blog.  And yes, that blog was about my chaotic, tech-infused life with my family – - but I didn’t know I had a category! Now, of course, I realize that I am smack dab in the middle of the cultural revolution that is: Mom Blogging.

Mommy Blogging is basically a term for moms who use blogging as an outlet for their daily frustrations, struggles, and triumphs.  For stay-at-home and work-at-home moms, it can be an especially important outlet, since daily conversations for them can sometimes be limited to topics such as crackers vs pretzels, who gets reward stars for using their “inside voice”, or inquiries into just who put the whole roll of toilet paper into the toilet.  When you are home with kids everyday, blogging can become your chief connection with the world beyond the four walls of your house. And women need social interaction with other adults!

Moms also make terrific bloggers because they tend to be experts on almost everything.  If it involves medicine, a hammer, a book, a nail file, a newspaper, a paintbrush, an ironing board, a pep talk, a garden hose, or a leotard, we can probably blog about it.  Moms are, by nature, required to be multitalented, so they have a lot to offer in the way of advice and instruction.  They also tend to follow a wide variety of media, and have at least some knowledge about subjects as diverse as politics, pop culture, and psychology.  For this reason, they have a wide pool of topics to choose from to keep their blogs interesting.

When it comes to advertising power, Mommy Bloggers may just have the corner of the market. Because they are often the key purchasing agent for their household, their opinions on products and services carry a lot of weight in the corporate world.  That makes them a big demographic that internet advertisers want to reach.  Google Adsense, Blogher, Adbrite, and others make specific efforts to woo successful Mom Bloggers.  And stay-at-home moms are finding other creative ways to make money off of their blogs as well, such as writing product reviews, cross-posting on paid blogsites, and advertising their own home-made products and services.

Moms blog for many reasons: to keep their sanity, to chronicle their kids milestones and experiences, to vent, to engage in adult conversation, to give and receive advice, to network with moms in similar situation, to make extra money at home, etc.  Blogging validates the challenging, heart-wrenching, and often thankless job of being a mom.  If you are a mom who has been thinking about starting a blog, we’d love to help.  We offer two online courses to get you off and running.  The first course, Get Ready To Blog, is an automated introductory course to the world of blogging for those new to the idea.  The second course, Blogging 101, is a professionally taught course that will guide you every step of the way from setting up and designing your new blog, to writing quality content and growing a readership.  We believe moms deserve to have the best, clearest, and least time-consuming instruction available, and that is just what our courses offer.  So sign up today!

Until next time,

I remember the first time I considered I might like to become a writer.  It was in a high school English class, and we were required to keep a daily journal for our class, and each day as I wrote out my thoughts and feelings, my English teacher would write encouraging feedback. She would comment on my creativity, my ability to put things into words, and my humor.  Well, naturally, this made me want to be even more creative, expressive, and humorous.  I began working longer and harder at making my journal entries entertaining and readable.  There was just something about knowing that someone was going to be reading my work that made the writing process more compelling.

This is the whole idea behind blogging, really.  Putting down your thoughts and words for others to read and possibly interact with.  If you are a writer, or even an aspiring one, you might want to consider starting a blog to hone your talents.  There is no faster way to get your writing out to the masses than through a blog.  And there is no more efficient way to get feedback on your efforts. 

Have a story you’ve written but haven’t been able to sell?  Why not take that story, break it into blog posts, and let your readers decide why it may not have been publishable.  Not only will you get them coming back to find out “how the story ends”, but by asking them for their feedback, you will be getting free editorial advice. (But don’t ask unless you are tough-skinned enough to handle both positive and negative criticism…the blogosphere can be brutally honest!)

Have a writing genre that you have been too chicken to try out?  A blog is the perfect platform for an experiment.  If you have always written prose, but want to branch out into poetry, start a poetry blog and see if other people respond to your verse.  Or go really wild, and blog about your day using iambic pentameter.  You will have learned something about yourself and your writing by stepping out of your comfort zone, and you will have lost nothing in the process.

There are numerous ways to practice your creative writing talents through blogging.  You can:

• Write a free-form thought association blog
• Try out your humor material on a tough audience
• Write a mystery or sci-fi serial that will keep your readers coming back for more
• Practice your review skills by critiquing books or websites, etc.
• Invite your readers to join you in creating an interactive story
• Create a choose-your-own-adventure blog, where your readers get to pick how they want your story to go

The possibilities for creative writing blogs are endless, and limited only by – - well – - your creativity.  If you would like to get started writing your own blog, we would like to help.  Sign up today for one of our online courses to guide you through the steps of creating and writing your very own blog.

Until next time,

The most asked question by new bloggers is always…”How can I drive traffic to my blog?”  We’ve talked about many traffic-building ideas in this blog, but today we are going to explore one we haven’t yet covered.

One of the easiest, most painless, and free ways to increase traffic to your blog is by participating in a blog carnival.  For those of you unfamiliar with blog carnivals, the best way to explain them is to compare them to well…a carnival.  Just as a carnival travels from town to town, blog carnivals travel from blog to blog.  And just as a carnival draws a crowd…so does a blog carnival!

A blog carnival begins with a host – - a blogger who is willing to oversee the carnival, choose the topic and date of publication,take submissions, promote the upcoming carnival, and ultimately gather the submissions and publish them in a single post.  The host, though, is reliant on submitters – - bloggers who are willing to follow the guidelines of the carnival and submit a blog post from their blog that corresponds with the carnival theme.  Finally, you have the readers – - folks who are interested in the carnival subject and enjoy coming to a one-stop-shopping destination where they can read posts related to that subject.

You can see that the possibilities for blog promotion are tremendous with a blog carnival.  The host benefits by having submitters become familiar with his or her site, by networking with like-minded bloggers, and by receiving lots of hits on his blog following the carnival posting.  But even carnival participants can see spikes in traffic after their post has been featured in the carnival.  A carnival is a chance to showcase your work, and without much effort, readers will be flocking to your site to see more of what you have to offer.  A blog carnival directly links to one of your posts, so readers who have never heard of you before will click on your link to see what you have to say about the topic they are interested in.

Blog carnivals can be on almost any subject.  If you would like to find a blog carnival that matches your interests, go to Blogcarnival.com, which is a directory of all ongoing carnivals.  Not only is it a great way to increase traffic for your blog, but it is also a terrific outlet for meeting people with similar interests.

If you would like to learn more specific ways to grow your blog, sign up for our eight-week online blogging course, where you will cover all aspects of blogging from building a blog to writing quality content to promoting your blog.  This instructor-led course will guide you every step of the way toward creating a successful blog.  So….step right up!

Until next time,